original-yahooBelow is the original email exchange from December 21, 1994 between Jerry Yang and Eric Ward. Jerry was a student at Stanford, and Yahoo! was still a hobby for him and David Filo as they worked toward their degrees. Back then Yahoo! lived at akebono.stanford.edu/yahoo/ . You can see what Yahoo! looked like in this old image.

Eric’s company (NetPOST) was not quite a year old, and at the time Yahoo! did not have a category for “Web Promotion“. That’s hard to imagine today.  Eric was submitting his new web site to Yahoo! and had to ask Jerry if he would create a new category for “Web Promotion”. Jerry said yes, and I guess that means Eric is to blame for everything.

From: jerry@akebono.stanford.edu (Jerry Chih-Yuan Yang)
Subject: Re: new category request
Date: 21 Dec 1994 11:19:12 GMT
Organization: Computer Systems Laboratory, Stanford University
Reply-To: jerry@terminus.stanford.edu
In-reply-to: eric@netpost.com’s message of Tue, 20 Dec 1994 09:13:04 GMT
hi eric  – i will create a category for web promotion and place you in it.
jerry yang
Can you help me create new category for Web promotion services? Yahoo does not have one.  The closest match is at
I haven’t found any other companies that do what I do, so  any help you can offer would be greatly appreciated.
Thank you,
Eric Ward
NetPOST – Web Promotion Services



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