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Summer
2010
Quoted extensively
in the TechWorld magazine article:
The
dark side of online marketing |
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Summer
2010
Guest on Daron
Babin's SEO Rockstars along with Rich Stokes. Archive |
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Winter/Spring
2008
I am one of
25 people profiled in the book:
Online
Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus
(Hardcover)
by Michael
Miller
Book Description
This book
focuses on today's most successful online marketers, with up-to-date information
and advice on current online marketing trends. It includes 25 interviews
with today's top Internet marketers -- email marketers, web marketers,
advertising executives, and the like. |
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2008
Search
Engine Optimization: An Hour a Day by Jennifer Grappone and Gradiva Couzin
is written for anyone who has a web site and has yet to embark on the time-consuming
process of optimizing the site for search engines. Both authors are experienced
SEOs, and the book reflects the systematic approach they've developed whenever
working with a new client.
Refreshingly, this approach focuses
not only on technical tactics, but also on the reasons why SEO is important
beyond just achieving high rankings in search engine results—things like
business goals, creating appealing marketing messages and designing human-usable
web sites. |
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Fall 2007
Eric Ward
Link Building Q/A with
Detlev Johnson
| Search Return |
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Summer
2007
Toronto Search
Engine Strategies Conference Review
By John Alexander
"Highly
interesting session..." |
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Spring
2007
WebProNews
THE iNsidER link
building video discussion with Eric Ward. In this link
building video, WebProNews Managing Editor Mike McDonald connects
with Eric Ward via webcam to discuss the finer points of link building
today, what constitutes good link bait, and creating a good balance of
organic and paid links. |
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Spring
2007
SEO
Rockstars (Listen
to the Podcast)
"The legendary
Link Moses, Eric Ward talks to Greg Boser and Todd Friesen" |
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Winter
2006
The eleventh edition of the Search
Pulse has now been archived. We were able to discuss in detail about half
of the topics I wanted. This week, we had on Eric Ward to discuss
one of the most discussed topics of the week, a Google blog post on link
building. We also talked about duplicate content, CSS to hide content,
AdSense no longer allowing images near ads, the Yahoo Directory Tag, Panama
information and much more. Also, Chris Boggs had a nice rendition of the
"Hello Panama Song," see lyrics below. The topics we covered are listed
below, in order of priority (based on search community buzz). You can download
the MP3 file here and listen at your convenience. |
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Winter
2006
In Danny
Sullivan's final post to SearchEngineWatch readers before heading to
his new digs at Search Engine
Land, Danny wrote...
“Information
posted as part of my web development work in 1996 expanded and relaunched
as Search Engine Watch
on June 9, 1997. It rapidly drew more attention and traffic, in no small
part due to Eric Ward's fantastic
way of getting news around.” |
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Fall 2006
In an article
titled "Make
Links Work for You—Carefully", By Brian Quinton " in Multichannel
Merchant, Brian writes...
“To some SEOs
and Webmasters, there is no “wrong” way, of course; whatever brings people
to your site and visibility to your page is worth trying. But search marketing
consultant Eric Ward doesn’t agree. Ward specializes in consulting
on link-building and link campaigns, and he says the pursuit of a quick
ranking or traffic hit comes with the risk of a long, slow, painful penalty
from the search engines if you get caught.” |
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Winter
2005
My URLwire
service is recommended on page 237
of Peter Kent's book Search
Engine Optimization for Dummies. |
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Fall 2004
My services
and site were included in Business 2.0's "Best
Business Links on the Web" |
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Spring
2004
Complete
Guide to Internet Publicity: Creating and Launching Successful Online Campaigns
by Steve O'Keefe
Here's what
Steve said about me:
"There
are only two services to which I can give unqualified recommendations.
The first is NetPOST, Eric Ward's service at www.netpost.com. Eric is the
master of Web site launches. He gets results because he's obsessive about
it..." |
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Spring
2004
Planning
Your Internet Marketing Strategy: A Doctor Ebiz Guide
by Ralph F.
Wilson
My URLwire
service was featured on page 244. |
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Spring
2003
The
Publicity Handbook, New Edition: The Inside Scoop from More than
100 Journalists and PR Pros on How to Get Great Publicity Coverage
by David R.
Yale
My URLwire
service was featured in the "Services for Publicists" section on page
425
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Summer/Fall
2002
Larry Chase
wrote about my Netpost and URLwire services in both editions of his book
"Essential Business Tactics for the Net". Here's a quote from page
267.
"Eric Ward
is the most respected in the field" |
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Spring 2002
The famous "WebMama"
Barbara Coll covered my services in her WebMama's
Journal Special Tools Issue (May 2002)
Here's what she said:
"Eric Ward's
Link Building Services - Eric is the best at developing and executing a
campaign to increase external links to a website. He also owns URLWIRE,
a website announcement service, which I have used for clients." |
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Spring 2002
I was invited to contribute to the
new book "The
Most Effective Articles Of 71 of The World's Top Marketers"
This brand new ebook features a truly
unique marketing resource. 71 of The World's Top Marketers have agreed
to share the Most Effective Articles they ever wrote - and, in most cases,
to comment on the background behind that effectiveness. 573 pages
of ideas, tips and techniques. |
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Winter 2002
URLwire was featured in an article
in marketingsherp'a ContentBiz
newsletter.
Read
the article here or if the original is still online it will be here. |
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Winter 2002
URLwire was featured in an article
in the United
Airlines Member magazine in January, 2002
Read
the article here or if the original is still online it will be here. |
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I was invited to be one of the experts
included in Promotion World's Expert Interviews section. I'm thrilled
to be included with legends like Danny Sullivan in this section.
Read
the interview here or if the original is still online it will be here. |
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c/net's Builder.com site featured
one of my how-to articles.
Read
the article here or if the original is still online it will be here. |
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My URLwire service was featured
in an article in the April 2001 SEARCHER Magazine. |
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In the November/December 2000 issue
of Inc. magazine, there's an article by Jim Sterne that covers my
company and approach in great detail. I am honored that Jim said
about me: "Ward's understanding of site publicity is unsurpassed...
those who want the job done right by the best in the business flock to
Ward and count themselves lucky that the maestro isn't booked into the
next millennium".
Read
the article here or if the original is still online it will be here. |
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Entrepreneur
Magazine wrote about my services in their article Making
The List
Read
the article here or if the original is still online it will be here. |
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In the August 2000 issue of BUSINESS2.0,
I'm mentioned and quoted in an article by Glenn Fleishman about paid Yahoo
listings.
Read
the article here or if the original is still online it will be here. |
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My services were recommended in
an article in the new print
and online magazine, BOB Interactive.
Read
the article here or if the original is still online it will be here. |
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I was interviewed for this article
in The Industry Standard:
Getting
the Right Spin: PR on the Net
The Internet has begun to change
the art of public relations. If it cuts down on unsolicited phone calls,
reporters will be forever grateful. By James Ledbetter and Bernhard Warner.
Read
the article here or if the original is still online it will be here. |
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My services are discussed in the
just released second edition of the book "101 Ways to Promote Your Web
Site". The first edition of the book sold over 13,000 copies. The second
edition, which has recently hit the shelves, is filled with the latest
Internet Marketing tips, tools, techniques and resources as well as seven
new chapters. You can view my site's reference in Chapter
18 - Maximizing Media Relations on page 367. |
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I wrote the special center section
for the book "Advertising on the Internet". Thanks to Robbin Zeff
and Brad Aronson |
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I was interviwed
for this ABC
(national) interview on search engines, by Chris Stamper, who wrote
"The
War on Spamdexing". If the interview is gone you may be able to find
it here. |
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ZD Internet magazine interviewed
me for the article No
Site Unseen, by Lori Piquet. |
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Many Web-years ago (1995), I received
the Tenagra Award for Internet
Marketing Excellence.Other winners of this award include names like
Yahoo, Netscape, and FedEx. No other firm in the Internet awareness building
business has won it except me, and I'm sort of proud that my small biz
is now mentioned with the big boys from Netscape and Yahoo. |
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I was the Technical Editor for Tom
Vassos/Macmillan Publishing's Strategic Internet Marketing: "Proven
strategies for successfully marketing your products and services" |
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In Steve O'Keefe's book: Publicity
on the Internet, my services are the first he recommends, and he covers
them extensively. |
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I was included in The New Internet
Business Book by Jill and Matthew Ellsworth |
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Richard Seltzer includes me in his
Internet
WORLD magazine article, April, 1996. Pg.69: "HEADS UP - After you
create your Web site, you need to let everyone know it's there." |
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Jim Sterne sings my praises, and
I didn't even have to pay him, in his excellent book: World Wide Web
Marketing: "Integrating the Internet into Your Marketing Strategy" |
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How to Grow Your Business on
the Internet -Your Expanded and Updated Complete Guide to Making Money
at the Speed of Light by Vince Emery |
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If you want to know all the boring
details of how I ended up in this business, read this interview
from Netrageous Results magazine (Thanks to Jim and Audri Lanford) |
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The late Ivan Weltman from the esteemed
TUDOGS
said
"Eric is well know at conferences
and in professional news groups for his consistent philosophy of 'Do It
By Hand'. Every news release he sends out is individually written and addressed,
geared to the needs of the journalist and his/her audience. It has paid
off for Eric, for the fortunate few he accepts as clients, and for the
journalists who rate Eric as one of their most important contacts". |
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