Promotion and Linking Plan Creation
A custom outreach
plan/blueprint researched and created specifically for your site by Eric
Ward, plus four one hour live phone calls.
due up front, with the balance of $1,500 due when reports are delivered
prior to our first private strategy call)
Does it work?
followed the strategy you created for our site and we were skeptical,
but the bottom line is we now rank first at all the engines for our most
important search terms, and the ranking has not decreased over the course
of several engine updates. Your link building strategy and services
are the only things we have done, so it's pretty obvious you know what
the hell you are doing. My one complaint? Answer your phone more
available upon request)
My Content Linking Strategic
Plan for your site includes:
Detailed link portfolio evaluation
of your site and others in your niche
I research, identify, evaluate,
and create for you a private and 100% custom linking and publicity plan
which targets high trust online venues that can be contacted to generate
awareness, links, and publicity for your content/site
The plan includes multiple linking
opportunities, from basic to highly vertical, to online public relations
and social link building. My Content Promotion and Linking Plan takes over
where generic link building always fails
Four hours live by phone
with me to go over the reports and plan I've created, and to begin the
link seeking process. We will use live screen sharing during the calls,
which will be recorded live and given to you.
My Content Promotion and
Linking Plan is a complete link marketing approach for your web content.
I've been creating, executing and perfecting these plans since 1994. To
the right are logos for some of the sites that have used my Link Marketing
Blueprints This is a small sample. I've created over 150.
Going Beyond The Basics
Publicity and links to your
site don't just come from other web sites.
While link building is important,
if all you do is request links from a bunch of other web sites, you are
missing many other important venues. I'll research and compile for
you a reviewed list of target venues that represent quality link targets
for your content, including...
High Trust Links - editorially
earned links are trusted and pure gold, but only from very specific online
places and respected editors. Not all sites are of the caliber that
they can acquire these links, but for those that are, my approach will
result in obtaining them. I know where they are, and I know how to
seek them properly.
Topically Relevant Links -
aka "Curated Hubs" within your niche, run by real people, not link farms
or reciprocal link clubs.
Quality Links - from subject
specific search engines that are a fit just for your site's content and
features. There are vertical search engines for hundreds of topics.
Over the years I've identified thousands across every imaginable topic.
Key Web Site Selector/Reviewers,
both obvious, like FORBES Best of the Web, and nichefied depending on your
site's subject matter. Here's
a perfect example. There are thousands of these "under the radar" targets
and contacts that will never appear in any public media directory, but
which are considered trustworthy by the search engines, and solid sources
of targeted traffic. Links from these venues are high quality links that
result in improved trust, rank, and traffic for your content.
Blogs, Twitter, Social Linkers
and Key Influencers. This is where link marketing and online PR really
come into play. There are bloggers out there who are passionate about very
specific topics, who can be approached (properly) to introduce your content
to. This is completely different than paid blog spam/reviews.
- one of my clients is a large family magazine publisher that launched
a web site dedicated to kids Halloween costumes. I went out and found Blogs
about Halloween. When I contacted those Blog owners and alerted them to
the new site, most of them linked to it. These links are not for engines
and rankings, they are links seen by people in the exact place they'd be
most interested in them. While a rankings boost can also take place, this
is just the residual effect of high merit content earning high merit links.
Private Online Groups that
are a topical match for your content and that regularly write about (and
link to) other sites. I know how properly identify and contact private
email and web based discussion groups that will accept links for quality
web content within their discussion group.
Online venues and email based
newsletters that announce and review Web sites (many libraries publish
these via email and the web).
My Blueprint Is Your Roadmap
My Content Linking Strategic
Plan is your roadmap for alerting the right people about your site in such
a way that you increase your chances of earning links and publicity. You
then take the plan and do it yourself, either on your own, or with some
ongoing coaching from me.
The approach I have just outlined
will result in a far better awareness building, publicity and link building
campaign than you will ever get by just listing yourself in some directories,
or sending an automated shot-gun press-release via PRweb or Businesswire.
My clients will confirm this. I've spent hour after hour, day after day
over many years perfecting what I do, and I know my stuff.
For me, the process of awareness
and link building for Web sites is not a task, but an art.
What does the Linking Blueprint/Content
Publicity Plan cost?
$5,000 - with $3,500 due at
the start, and $1,500 due prior to our final two hour phone call to go
over the reports and plan.
How to Request a Linking
Blueprint/Content Publicity Plan
If you are ready now, use the
below PayPal button to
send the initial $3,500 fee.
If you prefer to have some contact
me before sending the fee, or if you prefer a different payment method,
send me an email using the below address, or try me via skype to eric.ward
. I'm usually online even if my status says I'm not :)
to Reach Me.
Below is a sampling of sites
utilized my Content Linking
- the Content Publicity Plan was incredible and would have been worth twice
the price, and even that would have been less than a monthly retainer to
a PR firm. Thanks! - Law.com
eric - i will create a category for web promotion and place you in
yang, yahoo, Dec,
1994 - read the full email
who want the job done right by the best in the business flock to Eric Ward
and count themselves lucky that the maestro isn't booked into the next
— Jim Sterne,
is a promotion and link building guru with contacts that would make
the New York Times envious
can personally testify that working with Eric is exceptional. He sets a
very high standard and you can tell he truly enjoys his work
— Lee Odden,
Ward is THE authority on links