and those are the links that stand the test of time Matt Cutts, Google
Seasoned advice on link building and content publicity
Social Link Spam and Cigarette Butts
by Eric Ward
Remember the tale Village Wine, where nobody thought their little bit of wine would be missed from the village festival? Then nothing but water poured forth from the cask on festival day. Social link spam is a similar thing in reverse. My few social self-diggs etc. wont affect things, so why not?
But what I see is a lack of discretion as to what should and shouldnt be socialized to any given social venue. If someone socializes a press release about a new dry cleaners web site in Duluth, its sort of silly, and nobody gets hurt (or dugg :), but to me its the pollution of the commons, noticed or not. The logic behind it is also funny, if a bit ironic. "Since this will never become popular I can go ahead and submit it to social network sites that seek to identify what's popular..." Huh?
Ive been guilty in the past of silly socializing, and I do understand that one mans spam is another mans headline news (Hey, Ive been looking for a dry cleaners in Duluth!!!)
My position today is social spam is not going to kill the social golden goose, but the goose does bring out the worst of the spammers, and for me thats like people who toss only one cigarette butt out their car window and think it doesnt make a difference.
Link well my friend,
|About the Author|
Ward founded the Web's first services for announcing, linking, and
building buzz for Web sites, called NetPOST,
in 1994, and in 1995 he launched the URLwire
Site Announcement Network, which today has millions of readers
and remains the only service devoted 100% to announcing useful web content.
Eric is best known as the person behind the first linking campaigns for
and PBS.org. His services won the 1995
Award For Internet Marketing Excellence, and he was selected as one
of the Web's 100 most influential people by Websight Magazine in
1997. Eric writes several online marketing columns including LinkWeek
and previously wrote for ClickZ.com
and Ad Age magazine.
© EricWard.com - use with attribution please