Eric Ward's Link Building Training and Consulting Services:
Content Publicity, Link Development, and Link Building
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Media comment

Those who value time and want the job done right by the best in the business flock to Eric Ward and count themselves lucky that the maestro isn't booked into the next millennium. Jim Sterne, Inc. Magazine
(Complete Inc. Magazine article)

. Client testimonial

Eric, spending the money to have you here for the day saved us ten times that amount in the long run. You helped us focus, taught us everything we needed to know about building links and publicity, and our competition wont know what hit them...Having you available for Instant Messaging in the weeks following the session was a bonus we would have gladly paid for. (FORTUNE 100 consumer goods)

Most Often Requested Training/Coaching Services:

$500 - Immediate 60 minute linking and site assessment/evaluation by phone 
Overview:
I pick up the phone and call you right now (assuming I'm in the office), and provide a "no punches pulled" assessment of your site from a link building perspective. While we talk I'll personally study your site, use my linking analytics tools in real-time to see what needs to be done, and identify the good, bad, and ugly from a linking perspective.  I tell you exactly what I'd do to improve things if the site were mine.  Among the goals: evaluate content linking potentials that can be exploited, and tell you how to do so. No person on the planet knows how to do this better than I do.  It's what I've been doing for over a decade for sites large and small. 
Request a $500 One hour session now



$1000 - Link Development Strategy Session (120 minutes with reports)
Overview:
I'll perform a private analysis of your site, from its link architecture to its in-bound links.  I'll use my privately created tools to analyze competitor sites, and I'll create and deliver to you a linking strategy developed for your site. I wont sugar-coat things or tell you what you want to hear. In total we'll spend 120 minutes together by phone along with me creating the reports/linking strategy you can take action on immediately. 
Includes:
- Strategy report designed specifically for your site 
- Linking Analytics - Competitive Link Opportunity Audit 
- High Trust Target Site Identification 
- Example link request creation and editing 
- 2 hours of private phone discussion / training
Learn more | Request a session now



$15,000  Link Building Training in Person at Your Place (References available)
Overview:
I'll visit your office and conduct a 6 hour training session for up to 10 people. After that session, I will then also be available for a 90 minute phone call every week for 4 weeks to discuss progress and strategy, as well as via private Instant Messaging for 6 months.
Rate: $15,000 flat fee  Next available date: Contact me



Distance Training/Coaching Sessions by Web and Phone (References available)
100% interactive, for up to 10 people, with you and me both on the keyboard and phone. I'll create custom sessions based on your feedback, or you can select from these 1 hour sessions below.  I also can create custom half day sessions for $3500.

Session #       Session Name
    (101)         Link Building Basics: 14 Years of Link Building Lessons Learned - 1 hour $1000
    (102)         Link Building Fact and Fiction - 1 hour $1000
    (103)         Advanced Link Building: What Works Today - 1 hour $1000
    (104)         How To Do Your Own Competitve Link Audit - 1 hour $1000
    (105)         Avoiding The Biggest Link Building Mistakes - 1 hour $1000
    (106)         Link Building in Blogs and RSS Feeds - 1 hour $1000
    (107)         Online Publicity Basics - 1 hour $1000
    (108)         Online Public Relations: The New Key Influencers - 1 hour $1000
    (109)         Advanced Online Publicity - 1 hour $1000
    (110)         Generating a Buzz for Your Site in the Online World - 1 hour $1000
    (111)         How to Create Your Own Online Clipping Service - 1 hour $1000
    (112)         Press Releases and Web Sites: What Works, What Wont - 1 hour $1000

Afterwards, I'll give you a private Instant Messaging address for a month to use as needed for followup questions about any and all aspects of link building and site publicity.  It's basically having me as your private consultant instantly as you need me.

To request custom training/coaching sessions, Contact me



Real-time anytime IM (Instant Messaging) Retainer 
No longer available
 

My on site training sessions are pretty intense. A full day of in-depth hands-on time together, perfecting your online linking and publicity tactics.  I teach you what you need to know --basic through extremely advanced-- about linking and online publicity. I train you on the same techniques I use for my clients. I create linking and tracking tools you can use after I'm gone. I cut through all the linking rumors and inaccurate "expert" advice and maximize your investment in your site. And when I leave, I give you a private IM address to use to reach me instantly back at my office, so I can answer questions and clarify anything that needs to be. That's a direct instant pipeline to me that nobody else gets.

Below are some of the topics I'll train you or your staff how to do:

Target Site Identification for Link Building and Publicity

  • Specific venues where you should be seeking links.  Hub sites. Authority sites. Topical directories and topical search engines
  • What to avoid when seeking links.  How to keep from alienating the search engines through inadvertent linking tactics
  • When it makes sense to pay for links, when it doesn't, AND WHY
Holistic Linking
  • How to see beyond your homepage and obtain deep links
  • Hidden linking opportunities that 99% of Web marketers miss
Links for Search Engines, Links for Publicity. The Content Announcement Strategies That Work
  • How to properly announce a web site or new content
  • How to maximize the effect of online press releases
  • How to get your site reviewed (and linked) by the right people
  • How anchor text affects the links that in turn affect your rankings
Findability Review / Link Architecture
  • Can the search engines find your links in the first place? You'd be surprised
  • Steps to take to encourage on-site link crawling and crawling on sites linking to your site.  Got that?
  • Google site map tactics
Tracking and Ongoing Techniques
  • Because the Web never stops, neither should you
  • I'll create for you a custom tracking tool so you'll know when you receive links and publicity.
  • I'll send you my private weekly email blog detailing the latest linking trends and tactics that you need to be aware of
If you'd like to book me for an infernos training date, please use my contact page to reach me.  If your budget doesn't permit an in person visit, I also offer a phone based Linking Strategy Session.

Thanks again,

EricWard.com homepage


 


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