Winter 2015

My industry longevity validates and vindicates my methodologies. I’ve watched hundreds of so-called linking strategists come and go, and I’ve survived every Google update, because my methods aren’t based on tricks
-Eric Ward

Below are the current linking services and strategies offered by Eric Ward

My expertise is and always has been links

I started the Web’s first link building service two decades ago, have remained a one-person operation, and have spent my days and years learning as much as I possibly can about the many ways web content gets discovered, publicized, shared, and linked to.

I can say with confidence that I understand the nuances of online publicity and link development as well as anyone in the world. I’ve created my own set of linking analytics tools. All my services are based on content merit, and always have been. That’s why Matt Cutt’s of Google was willing to give me the quote you see at the top of this page. I don’t chase rank. Rank is earned. All my services are designed to help you earn merit based inbound links.

The services I choose to offer are not designed to fool search engines. My services are designed to help your site achieve a natural inbound link profile that is logical and genuine, speeding the process that would happen naturally over time, but can’t due to the absurd amount of spammy tactics that do more harm than help.

Using the approach I’ve been practicing and perfecting for years does have the residual effect of improved search rank, but that’s not the sole purpose of link building. It’s simply that the search engines reward a site for having trustworthy natural inbound links with higher rankings.

Live Site Evaluation and 75 Minute Linking Strategy Call

Fee is $500. You know links are important, but you don’t know what (or who) to believe or where to spend your time and money. Before you waste a dime, spend a little money and time with me. It will save you far more in the long run.  Includes 75 minutes by phone with live via screen sharing, one-on-one. I use my tools and do some backlink analysis before we talk. You ask questions, I ask some back, I give answers, advice, and linking strategies. I explain what I’d do if your site were mine based on my experience developing links for hundreds of sites over the years. I record our call in real time, and give you the recording after we finish. Learn more about and/or request the $500 Session

Competitive Linking Analysis And Strategy Sessions

Fee is $2500. We begin with a phone call where I ask a series of pertinent questions about your site and your competitors. I’ll then use proprietary analysis to conduct an in-depth link audit. I’ll use the results to create two reports. I’ll send the above reports to you via email, and once you’ve had a chance to look them over, we then have another longer phone call (90 minutes) where we discuss the findings and recommendations. I purposely design this service so that you can take my reports and strategies and implement them in house without having to hire me to do it. Learn more about and/or request the $2500 Linking Strategy Session

Link Bait Strategies, Consulting, and Linkbait Feasibility Analysis

Fee is $2500. I’ve been involved with concepting and promoting many successful examples of content (aka link bait). Let me use my experience to perform a link bait audit to determine what role link baiting should (or shouldn’t) play in your online marketing strategy. Learn more about my linkbait strategy services

Custom Content Promotion and Linking Plan Creation

Fee is $5000. You have a site and are comfortable doing the work yourself, you just need direction. I give it to you by creating a Content Linking and Publicity Plan designed specifically for your site. I’ve been creating linking plans for two decades, for sites including,,,, Travel Channel,, WarnerBros, Paramount, Yahoo (yes, Yahoo) and hundreds of others over the years. Part linking and part public relations, the Content Linking Plan starts where generic link building fails. I research, identify, evaluate, and create for you a private and 100% custom list of subject specific and topically relevant online venues that can be contacted to generate awareness, links to, and publicity for your content/site. It’s a linking roadmap with hundreds of target sites you can pursue for publicity and links. Learn more about custom link plan creation

Ecommerce Site Linking Strategies

Ecom sites are especially challenging when it comes to generating merit-based links. Perhaps it’s time to try something else besides those 167 University discount page links you have? I can help. Enough said.
Fees vary

Coaching and Training

I offer several different styles of coaching and training. Learn more about my linking strategies, coaching and training services

Link Building Boot Camp

My combined link building and training service, where I teach you one on one the process I use. We have meetings by phone each week for a period of one to two months. Learn more about my Link Building Boot Camp

URLwire Site Announcement Service

Fee is $495. URLwire is a web site announcement network I started back in the early nineties as a way to help Jeff Bezos announce the debut of I created URLwire because mass wire services like PR Newswire or PRWeb do not and cannot reach the key online contacts who specifically write about, review, and link to new web content. I know this is so because I also happen write about and review web sites for several publications and the DMOZ directory. I originally created URLwire for people like Yahoo Picks of the Day/Week, Forbes Best of The Web, USA Today Web Hot Sites, The Scout Report, and thousands of other publications, blogs, and curators that need to know about new web sites. Learn more at

LinkMoses Private – $8/mo or $96 annually

A private email newsletter sent to you each month containing high value link opportunities you can pursue immediately.  I don’t mean crappy directories or paid blog posts. Those are meaningless. I identify the best linking opportunities across a variety of verticals, and I send them to you with instructions and tips all month long. There is no other service like this in the world. The fee is $8 per month, payable via PayPal subscription. You can sign up or cancel anytime. Learn more about LinkMoses Private

Reaching me in a hurry

If you know you want to use my services and really need to get my attention, just request a $500 site evaluation and one hour consulting phone call via PayPal. I respond very fast when I see you’ve sent me money. That’s not intended to be harsh, it’s just the reality of becoming one of the most respected link builders on the web. I’m swamped. Once you are a client you’ll get a private Skype and email address to use to reach me any time you need me.

Why I’m different…
I believe in my expertise, methodology and approach strongly enough that if you are unhappy with the advice and services I provide, tell me and I’ll return your fees.





Don’t make the link building process harder than it has to be. The infographic above illustrates just how simple link building is.



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