Linking services and strategies offered by Eric Ward
My Most Requested Services and Best Starting Points:
- Live Linking Strategy Call and Site Review ($500)
- LinkMoses Private Newsletter ($8 monthly subscription)
Almost all my client work today is based on a one-on-one discussion with you, with me then creating a fully customized proposal. The services listed below are included to give you a general sense of the type of project work I’ve done over the years. Most of my projects now involve some elements of each of these services, depending on each client’s specific needs.
- Linking BootCamp (~2 months) Customized to Your Site(s) ($12,000)
- Individualized Link Building Workshops Presented Live
- Linking Strategy Sessions with Competitive Linking Analysis
- Content Tactics, Strategies, and Consulting
- Custom Content Promotion and Linking Plan Creation
My expertise is and has always been helping content get discovered. I started the Web’s first link building service two decades ago, and purposely remained a one-person operation because I could see, even then, that linking services at the highest strategic level simply do not scale well.
Because I’ve focused on a very specific aspect of online marketing (links) for over twenty years, I understand the nuances of online publicity and link development pretty well. I recognize the many ways web content gets discovered, publicized, shared, and linked to. I’ve created my own set of linking analytics tools. All my services are based on content merit, and always have been. That’s why Matt Cutt’s of Google was willing to give me the quote you see at the top of this page. I don’t chase rank. All my services are designed to help you earn merit based inbound links.
The services I choose to offer are not designed to fool search engines. My services are designed to help your site achieve a natural inbound link profile that is logical and genuine, speeding the process that would happen naturally over time, but can’t due to the absurd amount of link spam and linking tactics that do more harm than help.
Using the approaches I’ve been practicing and perfecting for years does have the residual effect of improved search rank, but that’s not the primary purpose of link building. It’s simply that the search engines reward a site for having trustworthy natural inbound links.
Live Site Evaluation and 75 Minute Linking Strategy Call (my most often requested service)
Fee is $500. You know links are important, but you don’t know what (or who) to believe or where to spend your time and money. Before you waste a dime, spend a little money and time with me. It will save you far more in the long run. Includes 75 minutes by phone with live via screen sharing, one-on-one. I use my tools and do some backlink analysis before we talk. You ask questions, I ask some back, I give answers, advice, and linking strategies. I explain what I’d do if your site were mine based on my experience developing links for hundreds of sites over the years. I record our call in real time, and give you the recording after we finish.
Learn more about and/or request the $500 Session
Link Building Boot Camp
My combined link building and training service, where I teach you one on one the process I use. We have meetings by phone each week for a period of one to two months.
Learn more about my Link Building Boot Camp
Individualized Link Building Workshops/Courses Presented Live
I’m now designing and presenting custom linking strategy and link building workshops live via screen-sharing for you and your team. These workshops feature linking strategies and tactics designed specifically for your site.
Step One is you and I speaking by phone to set the topics and agenda for the workshops.
Step Two is me creating the content for the workshop, and
Step Three is setting a time for us to hold the live workshop. It’s a very easy process, and we can get it done quickly.
Workshops are participatory
I don’t just lecture for 90 minutes while you try to stay awake. I want you to ask questions, make comments, see examples, and provide feedback. After the workshop/course has been presented, I send you a recording of the session (screen and voices).
Learn more about my Individualized Workshops
Competitive Linking Analysis And Strategy Sessions
We begin with a phone call where I ask a series of pertinent questions about your site and your competitors. I’ll then use proprietary analysis to conduct an in-depth link audit. I’ll use the results to create two reports. I’ll send the above reports to you via email, and once you’ve had a chance to look them over, we then have another longer phone call (90 minutes) where we discuss the findings and recommendations. I purposely design this service so that you can take my reports and strategies and implement them in house without having to hire me to do it.
Content Tactics, Strategies and Feasibility Analysis
I’ve been involved with concepting and promoting many successful examples of content (aka link bait). Let me use my experience to perform an audit to determine what role content creation should (or shouldn’t) play in your online marketing strategy.
Custom Content Promotion and Linking Plan Creation
You have a site and are comfortable doing the work yourself, you just need direction. I give it to you by creating a Content Linking and Publicity Plan designed specifically for your site. I’ve been creating linking plans for two decades, for sites including Discovery.com, PBS.org, AMCtv.com, Weather.com, Travel Channel, Law.com, WarnerBros, Paramount, Yahoo (yes, Yahoo) and hundreds of others over the years. Part linking and part public relations, the Content Linking Plan starts where generic link building fails. I research, identify, evaluate, and create for you a private and 100% custom list of subject specific and topically relevant online venues that can be contacted to generate awareness, links to, and publicity for your content/site. It’s a linking roadmap with hundreds of target sites you can pursue for publicity and links.
Ecommerce Site Linking Strategies
Ecom sites are especially challenging when it comes to generating merit-based links. Perhaps it’s time to try something else besides those 167 University discount page links you have? I can help.
Coaching and Training
I offer several different styles of coaching and training.
Learn more about my linking strategies, coaching and training services
LinkMoses Private – $8/mo or $96 annually
A private email newsletter sent to you each month containing high value link opportunities you can pursue immediately. I don’t mean crappy directories or paid blog posts. Those are meaningless. I identify the best linking opportunities across a variety of verticals, and I send them to you with instructions and tips all month long. There is no other service like this in the world. The fee is $8 per month, payable via PayPal subscription. You can sign up or cancel anytime.
Learn more about LinkMoses Private
Reaching me in a hurry
If you know you want to use my services and really need to get my attention, just request a $500 site evaluation and one hour consulting phone call via PayPal. I respond very fast when I see you’ve sent me money. That’s not intended to be harsh, it’s just the reality of becoming one of the most respected link builders on the web. I’m swamped. Once you are a client you’ll get a private Skype and email address to use to reach me any time you need me.
Why I’m different
I believe in my expertise, methodology and approach strongly enough that if you are unhappy with the advice and services I provide, tell me and I’ll return your fees.
— Melanie Nathan (@melanienathan) August 21, 2015