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“Eric follows the right link building approach. He's interested in links that are given based on merit,and those are the links that stand the test of time”
—Matt Cutts, Google
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“Those who want the job done right by the best in the business flock to Eric Ward and count themselves lucky that the maestro isn't booked into the next millennium”
— Jim Sterne, Inc. magazine

May 2008
Competitive Link Audit and Link Building Strategy Session with Eric Ward - $1,000 US

Sessions include
- Two private phone discussions / training (120 minutes total)
- I provide a unique linking strategy designed only for your site
- Custom Linking Analytics and Reports: 
..1). Proprietary Competitive Link Opportunity Audit for your site
..2). High Value Target Site Identification for your site
Request session now| Read comments about the Link Audit & Strategy Session

Client comment:
“We followed the stratgey you created for our site, and yes, I was skeptical,  but the bottom line for me is we now rank first at all the engines for our most important search terms, and the ranking has not decreased over the course of several engine updates.  Your link building strategy and services are the only things we have done, so it's pretty obvious you know what the hell you are doing.  My one complaint? Answer your phone more often... 
— May, 2008 - Client name and URL available by request
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More about the Private Linking Strategy Session

Everyone is in a frenzy to get links.  And mostly for the wrong reasons.  If you are chasing links just for a quick search rankings boost, you are very likely making a mistake that will come back to haunt you.

I'm Eric Ward, and for me, linking analytics, link analysis, link building and site publicity is not a fad, a temporary craze, or just a job. It's a way of life, and an art. Since I've been building links since before Google existed, I have a different perspective.  I've been creating long term linking strategies, building links and teaching others about generating publicity for web content for years, for some of the most well known web sites in the world, as well as for small topical sites known only where they need to be known to succeed.

The obligatory search result confidence builder...
Although I don't put much emphasis on search rankings alone, I know many of you reading this do.  So here's a confidence builder. Results will open in a new window. 

Search term: link building expert

Organic (natural) rankings from:

Click to see Google search results
Click to see Yahoo search results
Click to see Windows Live search results
Click to see ASK.com search results

Happier now?

Chasing butterflies...
Most people are after links for the wrong reasons and from the wrong sites.  There are many companies selling linking services that are 100% worthless. Terms like Link Popularity, Pagerank, hubs, authorities, sandbox, anchor text, etc. are used as if they are the all that matter. Marketers obsess over concepts like link leakage, bleeding PR, no-follow tags, triangular links, link architecture, link equity, redirects, and IP Blocks.  I know what matters, what doesn't and why, and I'll put my knowledge about linking and online publicity up against anyone in the world. 

A practitioner's approach...
I work with sites as large as PBS.org and Discovery.com and as small as Rodney.com. I live it all day every day. I'm hands on. I do not farm my work out, I do it myself. I identify the best targets. I request the links. I send the site announcements. I know what it takes to get coverage and links in the right places from the right people.  That's why people hire me.  I know what the hell I'm doing and guarantee it.

I also train agencies, PR firms, site developers and individuals in the art of link building and online publicity.  I speak about linking and publicity at the largest conferences, and my articles about linking and online publicity appear all over the world.  My linking services are mentioned in college courses about web marketing, and back in 1998 Websight magazine named me one of the world's 100 most influential people on the web.

I mention all this to give you confidence, but I'm not foolish enough to believe my own press clippings.  I do know that if someone as respected as Danny Sullivan wants to call me the "World's authority on linking", I must have a clue or two.

More Search Engine Confidence
For those of you who like a little more granular look at search engine rankings, you can also click any term below to see if I can be found at Google. Results will open in a new window. 


Google search results for the term...
link building expert
link development expert
linking strategies
linking strategy session
linking strategy development
link bait strategy
link building training
white hat link building
linking facts and fiction
link building for web content
link building services
link building articles
publicity and links for web content
publicity for web sites
identify linking opportunities
build trustworthy links
link building webcast

Some of these rankings are great, some are good, some vary day to day.  I honestly don't fret over it, nor should you. That said, my rankings do give me a unique insight into the engines.  They allow me use my site as a case study for what engines are looking for from links.  And it isn't what you think.  I have analyzed my site's inbound link profile for years.  Trust me when I say I have a pretty strong feel for what your inbound link signature or profile needs to look like, because I have it.

Let me help you... 
I'll use my own proprietary analysis/tools to examine the inbound links to your site and competitor sites. I'll create and deliver to you a linking strategy developed for your site. I'll spend 2 hours on the phone with you, discussing the findings and teaching you how to implement them. 

That's 120 minutes by phone plus a linking strategy you can take action on immediately.

My $1000 Intensive Linking Strategy Session will at a minimum include...

  • Proprietary Linking Analytics and Link Analysis
  • Competitive Link Opportunity Audit - I'll fully research all sites (competitors and others) and create a custom database of linking target sites where you can pursue links that make sense just for YOUR site
  • High Value Target Site Identification - I'll identify the highest quality link targets that are trusted and editorially credible, so you don't waste time seeking links from sites with little if any value
  • I'll create and deliver to you a written linking strategy report developed specifically for your site.  In it I Identify weakness and opportunity in your current linking strategy, including tips for link seeking from traditional link target venues as well as from social media, blogs, niche venues and other vertical venues.  Advice is also provided on strategic topics such as anchor text fallacies, holistic linking, online publicity, buying links, and maximizing on-site and off-site link architecture.
  • Perhaps most importantly, linking tactics to avoid
  • Any linking topics you don't see above that you'd like me to cover

  • Why I'm different... 
    I believe in my expertise, methodology and approach strongly enough that if after we are through you don't think it was worth it, I'll send the $1000 back. 

    If you'd like some contact with me before deciding, that's fine. Please use my contact page to reach me. 

    If you're ready to begin, click either button below to pay via your choice of Google Checkout or PayPal. When I receive your request I'll email you to set a time for our first call.

    If you prefer a regular invoice, use the link Regular Invoice link below.  Note that the session will not be scheduled until I receive the payment, which is why PayPal and Google Checkout are the fastest option.

    Linking Audit and Strategy Session Payment Options

    Pay Via PayPal

    Pay Via Google Checkout
    The below Google Checkout button accepts

    Pay Via Regular P.O. / Invoice
    Request $1000 Full Strategy Session Now Via Regular Invoice

    Thanks again,

    EricWard.com homepage | Contact


    EricWard.com, Knoxville, Tennessee USA - Phone (865) 637-2438 by appt. only
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    More client comments
    “Eric Ward offered incredibly effective advice and services that were instrumental in making ArtNexus.com the leading site on Latin American art. He is the most effective link-builder on the planet. I'd recommend him strongly to anyone who has an important story to tell online
    — Mike Freedman, ArtNexus.com

    “I cannot put a price on the information and advice Eric provides.  He made me realize that all the information that we need to perform a successful linking campaign that would generate great rankings.  It's all about looking in the right places and recognizing  how to spot high value links.  Thanks again Eric you have really opened my eyes.
    —Paul Lynch, talkhomebusiness.com

    “Having all this information at once,  presented personally by one of the leading experts in the world, with the ability for me to ask questions and get immediate answers, was very gratifying, and a great value. I highly recommend Eric Wards service
    —Scott Hendison, Portland Technology Consultants
     

    “Thanks for your honesty. Without the session I would have wasted months of time on linking strategies that  wouldn't  have worked
    —JH, URL private by request

    “Eric's linking strategy session is BY FAR the best money we've invested in our website
    —John Tobin, AEFonline.org

    “Eric, you should be charging more than you are. I have benefited tremendously from our sessions, particularly in terms of long term linking strategies and the ideas you have given us
    —C. Mueller, SA-Venues.com

    “Eric is the busiest link consultant in the industry and for good reason.  Once you hook up with him, he is well worth the wait!
    —A. Higley, Coolibar.com

    “Thank you for your honest advice and thoughtful recommendations.  I will not hesitate to recommend your Linking Strategy Session to others
    —L. Johnson,Zesco.com

    “Eric, you earned your $1,000 fee during our initial 30 minute phone conversation.  Your insight and guidance obtaining quality IBLs is extraordinary.  Thanks for getting me on the right track
    —Jim Clouse, hotelmotelNOW.com

    “An extremely informative and helpful session 
    —T. Liew, hawaiidrive-o.com

    “I have many years of online marketing experience and wasn't sure if I would benefit from your strategy session. I did. The session was extremely helpful, the Link Audit was a real eye-opener and I recommend this session for anyone, beginner to expert
    —R. Ray, affiliatemarketingprograms.blogspot.com

    “You've helped me SO much w/raising the standard of my link building process
    —Valerie DiCarlo, seo-web-consulting.com

    Media/Industry Comments


    Ward has been the Svengali behind the scenes of some of the Web's best known launches, from Amazon.com to Rodney.com
    —THE WALL STREET JOURNAL Online

    Eric Ward is THE authority on links
    —Danny Sullivan, SearchEngineLand.com
     

    Eric is the world's authority on linking strategies
    —Dr. Ralph Wilson, Web Marketing Today
     

    Eric Ward may well be the foremost expert on promoting Web site launches and Web events
    — Interactive PR News

    The impact of Eric Ward's approach is optimal
    — NetGuide Magazine
     

     
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