Below find upcoming and archived link building webinars I've presented, with the most current listed just below, followed by prior webinars and archives.  I also create site-specific private webinars for clients by request.

Upcoming Webcast

Live Link Building Client Case Study - TVGuide.com
Friday, April 29, 2011 – Noon EST

$1000 - 90 minutes, presented live to a limited audience

Five attendees maximum. To attend, send email at webcast@ericward.com
and I will reply personally with details.

Presented by Eric Ward, President, ericward.com (bio)
This fee based webinar will provide a real life example of exactly how I took a client's site that did not rank in the top five for their most crucial search phrase, and helped that site attain a #1 ranking within 3 months via merit based link seeking.  To sign up, send me email at webcast@ericward.com, and I will reply with details. This webinar will be broadcast live only, with no archive available except to the paid attendees.  The five attendees remain anonymous to each other. No attendees know who else is present.

Link-building is a key component of a successful online public relations strategy. Do it well and your website or content will rank high in the search engine results. Do it poorly and you may never be found. Links and link optimization matter more than ever, and to understand the ‘how’ and ‘why,’ it’s also important to understand how search engine optimization (SEO) and social media impact link-building campaigns. In this webcast, linking strategies expert Eric Ward will discuss the role that public relations professionals should play in overall company linking strategies, and what you need to know about linking in order to run a successful online public relations campaign. Find out why some links can have a dramatic effect on direct traffic or organic search results, while others may have not impact at all. Key topics of discussion will include:

    * Link popularity defined for public relations
    * Best practices for building quality links
    * What should a press release look like in 2010?

You’ve generated a list of potential backlinks for your site – now what? In this live webinar, link building maestro, Eric Ward, will walk you through the steps he takes to request links from other sites. Eric will show you how he finds link targets, cover successful link pursuits, and he’ll even show you example emails. This link building webinar will last approximately 60 minutes (including Q?A) and will prove valuable for anyone engaged in the day-to-day practice of link building.

Once you commit to building links, there are many ways to go about it, depending on your content and the target sites you are pursuing.  But the right tactic for one target site might not be the best tactic for another target site.  Do you use email? If so, how can you improve response rates? When is the right time to pick up the telephone? What tactics make sense within social media worlds like Twitter?

In this webinar, Eric Ward will go over five key tactics that help increase your odds for success when seeking high trust links.  Using case studies and live examples, Eric explains common and easy mistakes you can make that hurt your chances of getting links, as well as the tactics that give you the greatest chance for success.