Link Development Strategy Session and Competitive Link Audit from Eric Ward
And If you don't think it's worth it, I'll pay you back.
"Eric Ward is THE authority on links"
-- Danny Sullivan,
Articles and commentary on the 
art of building links
by Eric Ward (aka The Link Mensch)  | Linking Strategy Session | Linking Services | Contact
How does Google collect and rank results?

At the above URL is a quick primer on how Google crawls and indexes the web, and then ranks search results, from quality engineer Matt Cutts. Although designed for librarians, it's worth a read by anyone who wants a good general overview.

Until next time, I remain, 

Eric Ward,
The Link Mensch

Back to Link Mensch Table of Contents

About the Author
Eric Ward founded the Web's first service for announcing and linking Web sites back in 1994, and he still offers those services today.  His client list is a who's who of online brands. Ward is best known as the person behind the original linking campaigns for Books, The Link Exchange, Microsoft, Rodney Dangerfield, Warner Bros, The Discovery Channel, the AMA, and The Weather Channel. His services won the 1995 Tenagra Award For Internet Marketing Excellence, and he was selected as one of the Web's 100 most influential people by Websight magazine. Eric has also written columns for ClickZ and Ad Age magazine.
Content Announcements & Link Building Strategies 
Site announcements & link building for web content, RSS feeds, etc
Creation of topical linking, announcement and submission plans
Link strategy analysis, improvement, and recommendations
Connecting useful content with its natural audience

Established November 11, 1994
Contact me | Eric

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