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Five Things I Hate About Linking

By Eric Ward
for SearchEngineLand's LinkWeek
July 2, 2007

It's summer. Hot, humid, sticky and itchy. The perfect time to rant. Especially if you are a link seeking content publicist glued to a monitor while all your clients have gone on vacation. So here are five things I hate about linking, and I have more if you want them

The fake sincerity of your bulk link request. 
Your "linking policy"
Your unsolicited RFPs
Your anchor text demands
Your .edu link lust

...read the full column at SearchEngineLand

Link well my friend
 

About the Author
Eric Ward founded the Web's first services for announcing, linking, and building buzz for Web sites, called NetPOST, in 1994, and in 1995 he launched the URLwire Site Announcement Network, which today has millions of readers and remains the only service devoted 100% to announcing useful web content. Eric is best known as the person behind the first linking campaigns for Amazon.com, Rodney.com, and PBS.org. His services won the 1995 Award For Internet Marketing Excellence, and he was selected as one of the Web's 100 most influential people by Websight Magazine in 1997. Eric is a 4-star speaker at Jupiter's Search Engine Strategies conferences, and he publishes a monthly how-to newsletter called THE WARD REPORT: Link Building and Content Publicity Tactics. Eric writes several online marketing columns including LinkWeek for SearchEngineLand.com, and previously wrote for ClickZ.com and Ad Age magazine.  Eric, wife Melissa and four year old Noah live in Knoxville, Tennessee. 

EricWard.com
Content Publicity & Link Building Strategies since 1994
I help content sites attract and obtain online publicity, topically relevant links, trusted links, and quality editorial links
I create linking strategies and conduct link training sessions 
I help people understand the nuances of linking that enable their sites to thrive
100% white-hat tactics honed since 1994

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